RESPONSIBILITY

"SUSTAINABILITY IS ABOUT OWNING LESS BY BUYING RIGHT."

PRODUCING NEW GARMENTS ISN'T SUSTAINABLE, AND WE DON'T PRETEND THAT IT IS. WE DO, HOWEVER, HAVE A RESPONSIBILITY TO UNDERSTAND AND REDUCE OUR ENVIRONMENTAL IMPACT. FOR US, SUSTAINABILITY IS FIRST AND FOREMOST ABOUT OWNING LESS BY BUYING RIGHT. OUR JOB, EVERY DAY, IS TO MAKE BEAUTIFUL GARMENTS IN A MORE RESPONSIBLE MANNER.

1% FOR THE PLANET

THE FIRST THING WE DID WHEN WE STARTED THE GARMENT WAS TO JOIN 1% FOR THE PLANET, PLEDGING EACH YEAR TO CONTRIBUTE 1% OF OUR ANNUAL SALES TO NON-PROFIT ORGANIZATIONS THAT ARE DEDICATED TO PROTECTING OUR BEAUTIFUL PLANET, ITS ECOSYSTEMS, AND ITS WILDLIFE. THIS IS OUR WAY OF PUTTING OUR MONEY WHERE OUR MOUTH IS IN TERMS OF TAKING CARE.

THE GARMENT X SEA TREES

WE HAVE DECIDED TO HELP OUR FRIENDS AT SEA TREES TO PLANT 4,340 MANGROVE TREES IN THE BIAK ISLAND REGION OF INDONESIA. MANGROVES ARE LIKE SUPER TREES; NOT ONLY DO THEY ACT AS BUFFERS AGAINST STORMS AND CYCLONES, THEY ALSO PROVIDE HABITAT FOR FISH AND OTHER WILDLIFE AND PROTECT THE SHORELINE FROM ERODING. BUT NOT LEAST, THEY ALSO STORE 5-10X MORE CO2 PER HECTARE THAN TROPICAL RAINFORESTS.

THE . GARMENT x BEE:WILD

IN 2024 WE DECIDED TO SUPPORT OUR GOOD FRIEND EVA KRUSE AND HER NEW PROJECT BEE:WILD. WHY DO WE THINK IT’S SO IMPORTANT TO HELP SAVING OUR WILD BEES AND OTHER POLLINATORS – WELL, FOR STARTERS, THEY KEEP US FROM GOING HUNGRY. IN FACT, 70 OUT OF 100 CROP SPECIES THAT FEED 90% OF THE WORLD ARE POLLINATED. WILD BEES AND OTHER POLLINATORS ARE DISAPPEARING AT AN ALARMING RATE, AND THEY NEED OUR HELP. SO, IT’S NOT UNFAIR TO SAY THAT THE FUTURE OF HUMANITY DEPENDS ON POLLINATORS – AND THE FUTURE OF OUR POLLINATORS DEPENDS ON US.

CARBON WIPE OUT

EVERY TIME WE DESIGN A PRODUCT, WE ALWAYS STRIVE TOWARDS MAKING IT WITH AS LITTLE ENVIRONMENTAL IMPACT AS POSSIBLE, ESPECIALLY BY USING RESPONSIBLE, NATURAL, AND RECYCLED FABRICS, AS THE VAST ENVIRONMENTAL IMPACT OF THE PRODUCTION OF EACH PIECE OF CLOTHING COMES FROM THE FABRIC. HOWEVER, WE ARE AWARE THAT ANY GARMENT, NO MATTER HOW IT’S PRODUCED OR WHICH FABRIC WE CHOOSE, ALWAYS LEAVES BEHIND A CO2 FOOTPRINT. THEREFORE, WE CALCULATE THE CO2 IMPACT OF EACH GARMENT WE PRODUCE THROUGHOUT ITS PRODUCTION PROCESS, RIGHT UP TO THE POINT WHERE WE SHIP IT TO YOU, AND BY WIPING OUT THE EQUIVALENT AMOUNT, EACH GARMENT REPRESENTS A TANGIBLE WAY OF COMBATING CLIMATE CHANGE.